About Us

A new way to innovateengagepromotelead

Innovation. Not sticking with the status quo. Working what works and reinvigorating your brand. Community. Engaging audiences at all levels. Developing grassroots campaigns for your brand. Connecting you to the right communities. True. Developing the right promotions and programs for your brand. Exceeding expectations and employing outstanding account management. Measured. Results driven and results earned. Accountable through established ROI.


Started in 2002, RAD Strategies Inc., formerly RKPR Inc., is a full-service digital communications marketing agency headquartered in Reno, Nevada.


Tactics in our arsenal include: marketing consultation and strategic planning; public and media relations; inbound communications; social marketing and social media; community relations; crisis planning and communications; and special event planning and implementation.


Extensive knowledge and industry expertise in travel and tourism, large scale special events, food and beverage, technology, B2C and B2B.

Current Clients

Reno-Tahoe Regional Marketing Committee (RMC); City of Sparks; Virginia City, Nevada; Reno Philharmonic; Squeeze In; Storey County, Nevada; Tifecta Management Group – CBQ and O’Cleary’s; Vital Systems; Miles Construction; Floor & Decor; Entrepreneurs Organization Reno-Tahoe; Reno-Tahoe Territory; Sierra Technology and Consulting (STAC); and the Reno Tahoe Winter Games Coalition.

Client Expertise

Discover Torrance; Nevada Silver Trails; Town of Pahrump; Reno-Sparks Convention and Visitors Authority; Artown; North Lake Tahoe Marketing Cooperative; Sands Regency; Lake Tahoe Music Festival; Lake Tahoe Shakespeare Festival; Incline Village/Crystal Bay Visitors Bureau; Carson City, Nevada; The Great Reno Balloon Races; Douglas County Ascent Douglas; Save Nevada Tourism; KISSSusa; DNA Diagnostics Center (DDC); Grubb & Ellis NCG; PGA TOUR’s Reno-Tahoe Open; Reno-Tahoe Blues Fest; Clearstar Financial Credit Union; and Truckee Tahoe Airport District.


Several Silver Spike Awards of Excellence in Public Relations Programming from the PRSA Sierra Nevada Chapter as well as ACE Awards from the local chapter of AMA. Ronele serves on the National Board of PRSA and the Marketing and PR Committee of the Reno Tahoe Winter Games Coalition. Amy donates her time to the local PRSA chapter. Office located in Reno’s hottest district, Midtown.
Years in Business
Articles Placed
Media Visits Completed