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Trends Archives - RAD Strategies

Lessons from the Silver Anvils

Just like the Academy Awards for actors, public relations professionals are given the opportunity to shine with a PRSA Silver Anvil. The honor of receiving a Silver Anvil should not be taken lightly. In a concise two-page summary, PR firms, corporations, government agencies, non-profits and the like, painstakingly detail the...

Why am I excited about the Nevada Interactive Media Summit on March 7?

Back in December, RKPR took advantage of an opportunity. Honestly, I keep thinking that anyone would have done what we did.  I’m also naïve enough to believe that all communications professionals call journalists back, but I know that’s not true (ssshhh, I know because the journalists tell).  But the truth...

They’re Onto Something

First I heard the guys at the muffin shack next door talking about it.  Then I heard it mentioned on Good Morning America and I knew I needed to investigate.  It’s the “best paid job in the world” and where do I sign up? Seriously, Tourism Queensland is recruiting a “caretaker”...

We’re in the business of engaging

Like proud parents, there's nothing better than seeing your team aspire to do great things for each other, the clients we represent and in turn expand their world.  It's become quite apparent to us that our motto as an agency is to engage. To engage our audiences to respond to our clients messages, products and/or services. ...

Becoming a YouTube Star

We all receive them.  You know, those chain emails with jokes, something attached or a video to download.  Most I don’t open because of personal e-mail overload.  But every once in awhile there’s one that stands out.  Jeff Dunham, a ventriloquist, has reinvented himself to a new audience through a...