PR Archives - Page 2 of 2 - RAD Strategies

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How much are you willing to risk for the sake of good PR?

Denny’s put up $5 million to stake its claim as America’s breakfast place during a promotion on Feb. 3 where it gave away free Grand Slam breakfasts. The result? Coverage touting the Denny’s promotion as a “homerun” and more than $50 million in news coverage value. Here’s one segment from...

February 4, 2009By admin_radPR, Risk0 CommentsRead more...

They’re Onto Something

First I heard the guys at the muffin shack next door talking about it. Then I heard it mentioned on Good Morning America and I knew I needed to investigate. It’s the “best paid job in the world” and where do I sign up? Seriously, Tourism Queensland is recruiting a “caretaker”...

January 22, 2009By admin_radPR, Travel, Trends0 CommentsRead more...

Seizing Opportunities

We’ve all heard about being in the right place and the right time, right? Well, that’s a start. If you don’t take action when the opportunity arises, then nothing will happen. This is true in your personal life (a blog for another time) as well as professionally. And one thing...

December 28, 2008By admin_radPR, Reno-Tahoe, Shankman, SocialNetworking, Twitter0 CommentsRead more...

My Life as a Professional

As a recent college graduate and new PR professional I have come to realize that the world of public relations surrounds me in my everyday life. There really is “no walking away from work” for me because no matter where I am, who I’m talking to or what I’m doing...

November 26, 2008By admin_radPR, Professional, SocialNetworking0 CommentsRead more...

We’re in the business of engaging

Like proud parents, there's nothing better than seeing your team aspire to do great things for each other, the clients we represent and in turn expand their world. It's become quite apparent to us that our motto as an agency is to engage. To engage our audiences to respond to our clients messages, products and/or services. ...

November 11, 2008By admin_radEngaging, PR, Trends0 CommentsRead more...

Becoming a YouTube Star

We all receive them. You know, those chain emails with jokes, something attached or a video to download. Most I don’t open because of personal e-mail overload. But every once in awhile there’s one that stands out. Jeff Dunham, a ventriloquist, has reinvented himself to a new audience through a...

November 10, 2008By admin_radPR, Trends, YouTube0 CommentsRead more...