RAD Strategies

Personal

There is No Place Like Home for the Holidays

After spending eleven months hitting the slopes, relaxing on the shores of Tahoe and seeing the leaves transition from green to a golden yellow, winter is finally here. And let me tell you, there is no place like Reno to spend the winter. There is something so peaceful about being the only one on Virginia Street as the snow falls…

Student Lead Motivation

November 2 marked the first night of the University of Nevada, Reno Extended Studies 4-week class, “Google is Your New Business Card: Building a Valuable Personal Brand,” that I was invited to co-teach. The goal was to equip the participants with the knowledge, tools and resources to begin to develop their personal brand online and the motivation to continue to…

New UNR Extended Studies Course Focuses on Personal Branding

If Google is your new business card, then managing your personal brand online is critical. The University of Nevada, Reno Extended Studies Program offers a new course this November designed to assist students with hands-on techniques to build the online presence needed to remain competitive in today’s economy. “Google is Your New Business Card: Building a Valuable Personal Brand” is…

Personal + Professional = Enthusiasm that Delivers

A recent exchange on Twitter got me to thinking, when you become a public relations professional do you lose independence and credibility when making recommendations or talking about things you like?  I’ll start with the exchange so you get my drift:
A twitter user is looking for the best driving route from Point A to Point B.  A discussion begins with…

40 Days and 40 Nights – Give Up or Give Back?

Lent is a Christian tradition that stems from the 40 days that Jesus fasted prior to his crucifixion.  Beginning Ash Wednesday and concluding on Easter Sunday, observers of Lent are to celebrate and recognize the sacrifice which Jesus made for his people.  Growing up in an Italian Catholic home my family observed the Lenten season by not eating meat on…