RAD Strategies

marketing

Amy’s Secret to Tourism Marketing

What’s my secret to tourism marketing? Having a genuine passion for travel and understanding why people travel are the keys to successful tourism marketing. You not only have to be good at creative, copywriting, coming up with out-of-the-box ideas, staying on top of trends and all that marketing stuff, you have to be able to think like a traveler. Consider…

Oh, blog where have you been?

It’s great to see you again. I’ve neglected you but that’s all about to change. You see I have lots to talk about.

I sense this year is going to be amazing and filled with adventures, opportunities and incredible success. I want to take you along for the ride.

We’re going to be talking about…

Why content is king and how to be a content…

Twitter isn’t for kids

We’ve all seen Tweets that use the phrases, “OMG,” “totally,” and of course, “!” used as punctuation throughout. Even better are the multiple “!!!!!”  This is absolutely acceptable for individual Tweets if that’s how that individual communicates. However, if the voice of your brand is communicated that way, it’s worth serious evaluation. Twitter is not for kids anymore.
If you…