RAD Strategies

Evaluation

Student Lead Motivation

November 2 marked the first night of the University of Nevada, Reno Extended Studies 4-week class, “Google is Your New Business Card: Building a Valuable Personal Brand,” that I was invited to co-teach. The goal was to equip the participants with the knowledge, tools and resources to begin to develop their personal brand online and the motivation to continue to…

The Silver Spikes!

We worked this week on preparing three great entries into this year’s PRSA (Public Relations Society of America) Sierra Nevada Chapter Silver Spike Awards.  It’s a great exercise for us as a team, forcing us to step back from the work we’ve been so close to this past year and really look at our strategies, goals, tactics and outcomes for various clients. …