RAD Strategies

Awards

Silver Spike Awards for Artown

RKPR, working on behalf of Artown, took home multiple awards from the Silver Spike Awards Reception presented by the Sierra Nevada Chapter of the Public Relations Society of America. Four awards recognized the team for innovative and successful public relations and community outreach initiatives implemented in the past year.

We were honored with the top prize, Silver Spike Awards, for the Artown…

The Silver Spikes!

We worked this week on preparing three great entries into this year’s PRSA (Public Relations Society of America) Sierra Nevada Chapter Silver Spike Awards.  It’s a great exercise for us as a team, forcing us to step back from the work we’ve been so close to this past year and really look at our strategies, goals, tactics and outcomes for various clients. …

Lessons from the Silver Anvils

Just like the Academy Awards for actors, public relations professionals are given the opportunity to shine with a PRSA Silver Anvil. The honor of receiving a Silver Anvil should not be taken lightly. In a concise two-page summary, PR firms, corporations, government agencies, non-profits and the like, painstakingly detail the elements of their program in a manner that fulfills and…