Careers

Rockstars wanted!

At RAD, our clients are, well, rad. As a leading marketing communications agency based in Reno, Nevada, we’ve been making noise for clients since 2002. We pride ourselves on creating a workplace environment that is innovative, challenging and rewarding. Here’s your chance to join the RAD family.

 


A Public Relations Specialist at RAD is responsible for ensuring our client’s brand is effectively managed while providing superior service. In addition to creating strong relationships with our client’s stakeholders, especially the valuable customer and the media that speaks to that audience, this position creates, manages and implements campaigns with the goal of positively positioning the business with its audiences.

Responsibilities include:
• Planning and directing client public relations and promotional programs
• Manage workflow
• Consistently seek innovative opportunities to promote client’s brand and retail message through social media and public relations programs
• Oversee development of any creative materials
• Manage any paid advertising components, including those on social media
• Copyedit, proofread, and revise communications
• Design, create and manage email marketing campaigns and regular on-going distributions
• Recommend, implement and maintain client website updates
• Manage client’s budget and expenses
• Promote the client through strong public relations initiatives
• Develop marketing communications campaigns
• Create thought leadership materials
• Create and deliver press releases, media relations content, case studies, white papers, executive bios, corporate newsletter content, social media content and speaking messages
• Create engaging and relevant content to distribute through client’s social media channels
• Identify, develop and execute communications strategy for key media contacts to generate earned media
• Assist in coordination of and participate in media interviews
• Review and stay on media coverage and industry trends
• Develop fresh story ideas and customized client pitches
• Conduct extensive media outreach
• Prepare briefing materials
• Coordinate scheduling and logistics for media visits
• Provide special event support and coordination
• Prepare agendas and manage follow up activities
• Provide reporting to clients on all initiatives

Requirements
• College degree preferred with an emphasis on communications, public relations, journalism or related field
• Minimum of 1-3 years of experience in public relations or related industry
• Knowledge and understanding of current social media-related technology and use
• Outstanding written and oral communication skills
• Knowledge of AP style guidelines and news-style writing
• Ability to manage initiatives from start to completion through effective communications
• Presentation abilities
• Meet all established deadlines
• Ability to handle multiple responsibilities and prioritize accordingly
• Be creative, decisive, responsive, able to work independently and take responsibility for decisions and outcomes
• Knowledge of office software tools (Word, PowerPoint, Excel, etc.), Adobe Creative Suite and web publishing tools preferred
• Travel to events and meetings, primarily regionally or statewide

For open positions, please email resumes to info@radstrategiesinc.com and indicate the position you are applying for.